CAMPAIGN
Resources
Whether you’re considering running for office, already running, or working on a campaign, Eleanor’s Legacy provides the knowledge, skills, and resources you need to run a successful campaign.
we train
Campaign Staff
Build the campaign skills necessary to run a winning campaign.
Future Candidates
Thinking about running? Learn how to run a successful campaign.
Current Candidates
Gain the knowledge and skills to run and win.
Trainings
Eleanor’s Legacy’s sister organization, The Eleanor’s Legacy Action Fund, runs comprehensive, full-topic candidate trainings, both in-person throughout the state and virtually, covering every topic of campaigning. Programs cover topics such as campaign planning, fundraising, communications, field strategy, and other essential skills for running a successful campaign.
Explore Upcoming Trainings
Our training program takes all aspects of campaigning out of the theoretical realm and breaks it down topic-by-topic, step-by-step. Visit the Eleanor’s Legacy Action Fund website to view upcoming candidate trainings.
Campaign Resources
We know that the skills you need to be a successful candidate can be vastly different from the qualifications that make you the right person to hold that office. When there is a knowledge gap on the campaign trail, we are here to fill it!
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Strategic campaign communications are essential for crafting your message and guiding how your campaign interacts with the media. Explore tips for writing press releases, identifying your values, writing letters to the editor, designing palm card content, and more.
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Endorsements are statements of support from issue advocacy organizations, unions, well-known individuals, and other political groups. Explore guidance on endorsement acquisition, labor partnerships, and links to other organizations that provide campaign endorsements.
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Campaigns should seek to constantly grow your base of supporters and volunteers - and one crucial way to scale up a base is through field organizing. Learn about field plans, goal ramp calculators, and technical guidance on absentee chase, canvass launches, MiniVAN, and more.
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Successful campaigns build a strong fundraising foundation in order to execute campaign operations. Check out templates for planning, donor prospecting, contribution processing, pledge chasing, and more.
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Campaigns are made up of strong teams, communities, and networks of people. The best campaigns with the most support are places where people feel seen, heard, and valued. Check out resources on how to build campaign culture and create professional workplace standards.
Our guides and templates are for endorsed campaigns only. Interested in applying for our endorsement? Learn more here!
Ready to Take the Next Step?
If you’re considering a run for office, a first-time candidate, or working for a campaign, we’re here to help.